Taylor Custer » Random http://taylorcuster.com Wed, 26 Mar 2008 15:10:45 +0000 http://wordpress.org/?v=2.8.5 en hourly 1 The Best of Google Maps Street Views http://taylorcuster.com/2008/02/28/the-best-of-google-maps-street-views/ http://taylorcuster.com/2008/02/28/the-best-of-google-maps-street-views/#comments Thu, 28 Feb 2008 21:17:22 +0000 Taylor http://taylorcuster.com/?p=64 Downtown Dallas, Texas

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Beautiful Architecture in Downtown Dallas, Texas

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American Airlines Center, Home of the MAVS! Dallas, Texas

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The Grassy Knoll on the Left, Dallas, Texas

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The Alamo, San Antonio, Texas

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Golden Gate Bridge, San Francisco, California

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The Eiffel Tower, not really, it’s the one in Las Vegas, Nevada

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Ocean Drive in Miami Beach, Florida

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The Historic Area, Philadelphia

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Downtown Chicago

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Millennium Park & Downtown Chicago

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Monument Circle, Indianapolis, Indiana

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Across the Charles River in Boston, Massachusetts

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Newbury Street, Boston, Massachusetts (great place to shop!)

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Harvard Square, Boston

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A Carriage Ride in Central Park, New York

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Grand Central Station, New York

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Bryant Park, New York Fashion Week, New York

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Metropolitan Museum of Art, New York

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]]> http://taylorcuster.com/2008/02/28/the-best-of-google-maps-street-views/feed/ 1 Blondes vs Brunettes: The Debate Continues http://taylorcuster.com/2007/12/18/blondes-vs-brunettes-the-debate-continues/ http://taylorcuster.com/2007/12/18/blondes-vs-brunettes-the-debate-continues/#comments Tue, 18 Dec 2007 18:13:47 +0000 Taylor http://taylorcuster.com/?p=52 When I first wrote my post titled Blondes vs Brunettes on my company’s blog, I never expected it to spark such a heated debate. I honestly never imagined I would get 74 responses! At the time, I also posted the same article on my personal site (this blog) and after adding Google Analytics, I was surprised to learn that most people found this website because of that one “Blondes vs Brunettes” article.

While I am pleased that it is a topic that gets people talking, I believe many people missed the main focus of my original article. From a marketing perspective, the ads run by Sunsilk that featured blonde haired women facing off against their brunette counterparts, really hit people on a personal level and made their commercials stand out from the average hair product ads. It seems as though these ads helped spark this recent activity on the web, which is a good marketing result for the product.

As a response to the 74 comments, the Sunsilk ads, and my article, were meant to be funny and not meant to be taken as seriously as some of the comments reflect. The ads were not meant to be offensive, and the idea that someone would sue over what these ads say is simply absurd. Of course everyone is going to have their own preference of which hair color they like on a woman, man, whoever. Hair color has nothing to do with brains, beauty or personality. And as far as implying that the actions of famous celebrities are a result of their hair color, ridiculous. I would never want to be put in the same category as some of the celebrities that share my hair color.

I hope that many of you were simply joking with the comments on my article, and that some people got the main point of my article: The campaign was a successful marketing tactic.

Life should never be taken that literally.

]]> http://taylorcuster.com/2007/12/18/blondes-vs-brunettes-the-debate-continues/feed/ 2 Pet Fish for Your Webpage http://taylorcuster.com/2007/10/26/pet-fish-for-your-webpage/ http://taylorcuster.com/2007/10/26/pet-fish-for-your-webpage/#comments Fri, 26 Oct 2007 13:42:22 +0000 Taylor http://taylorcuster.com/?p=51 Introducing another cool Google Gadget: your very own pet fish. These cute little guys live in their own virtual tank that you never have to clean. By clicking your mouse, food will appear for the fish to eat, but don’t worry about overfeeding them because they won’t ever die. They will even follow your mouse around.

Take a look at my fish below (click on the water to feed them) and then go get your own.

Not sure what to name them…

]]> http://taylorcuster.com/2007/10/26/pet-fish-for-your-webpage/feed/ 1 The Recent Disappearance of Cows http://taylorcuster.com/2007/08/07/where-are-all-the-cows-going/ http://taylorcuster.com/2007/08/07/where-are-all-the-cows-going/#comments Tue, 07 Aug 2007 17:06:17 +0000 Taylor http://taylorcuster.com/?p=60 If you have been worried about the serious problem facing our dairy farmers today, then this site is for you. CowAbduction.com, explains how dairy farms everywhere are under attack from aliens who are highly interested in the abduction of our milk source. Complete with a video interview of the dairy farmers and mysterious photos of cows flying through the air, this website almost makes you believe, well you know.

Cow Abduction

This website is a subtle and smart attempt by the California Milk Processor Board to go viral with its milk marketing. Most likely to combat the ever increasing soy milk market. While many times viral sites have the lifespan of a few days and simply lose their “funny” appeal, I believe this site has some staying power. This site has the potential to be passed around from email inbox to inbox with its hilarious mixture of videos, photos, and cleaver FAQ responses.

Here is one example of their carfeully crafted, marketing answers:

Mark from Chicago, IL
Q: Why would aliens choose to abduct cows? Why couldn’t it have been me?
A: Mark, can you produce a deliciously frothy drink that helps maintain strong bones, helps reduce the risk of cavities, helps promote healthy hair, helps rebuild muscles after a workout, may help reduct the symptoms of PMS and if consumed at night, may improve your sleep, not to mention makes one heckuva compliment to fresh baked chocolate chip cookies? If so, you are in great danger.

**Originally published on LevelTen Design Blog.

]]> http://taylorcuster.com/2007/08/07/where-are-all-the-cows-going/feed/ 0 How to Fight Boredom at Work… http://taylorcuster.com/2007/05/28/how-to-fight-boredom-at-work/ http://taylorcuster.com/2007/05/28/how-to-fight-boredom-at-work/#comments Mon, 28 May 2007 21:09:30 +0000 Taylor http://taylorcuster.com/?p=35 Or just be entertained for a brief while… (click on photo)
pipecleaner-dancer.jpg

]]> http://taylorcuster.com/2007/05/28/how-to-fight-boredom-at-work/feed/ 2 What’s Your VisualDNA? http://taylorcuster.com/2007/04/13/whats-your-visualdna/ http://taylorcuster.com/2007/04/13/whats-your-visualdna/#comments Fri, 13 Apr 2007 14:29:37 +0000 Taylor http://taylorcuster.com/?p=26 There are so many sites out there that give you a glimpse into your personality just from answering a few survey questions. This one at Imagini which they call your “VisualDNA”, is not only interesting, but accurate as well. It also incorporates a social networking aspect, where you can meet and connect with your similar personalities. How very Web 2.0 of them.

Here’s my “VisualDNA”:

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I recently took the test and became a Google AdWords Qualified Professional. I’m pretty excited about it. You can check out the cool logo I now get to display, on my About page.

]]> http://taylorcuster.com/2007/04/05/google-adwords-qualified-professional/feed/ 1 31 Different Ways to Tie Your Shoe http://taylorcuster.com/2007/04/04/31-different-ways-to-tie-your-shoe/ http://taylorcuster.com/2007/04/04/31-different-ways-to-tie-your-shoe/#comments Wed, 04 Apr 2007 15:48:32 +0000 Taylor http://taylorcuster.com/?p=19 When I was younger, I learned the “make a bunny ear and loop around then pull the other bunny ear through the hole” method. A perfectly good way to tie my shoe, that has now worked for 20+ years. However, today I stumbled upon a site that illustrates 31 different ways you can tie your shoe. I never knew there were so many! It most certainly deserves a look or two.

]]> http://taylorcuster.com/2007/04/04/31-different-ways-to-tie-your-shoe/feed/ 0 Blondes vs. Brunettes http://taylorcuster.com/2007/03/26/blondes-vs-brunettes/ http://taylorcuster.com/2007/03/26/blondes-vs-brunettes/#comments Mon, 26 Mar 2007 22:31:51 +0000 Taylor http://taylorcuster.com/?p=16 Sure blondes have more fun, but are brunettes really smarter?

One hair care company has taken a new approach to differentiating themselves from the competition. Sunsilk has created several commercials and a fancy new website pitting blondes against brunettes, fighting it out to see what color is better.
blonde-v-brunette.jpg
On the site, each hair color has its own “VIP lounge” that leads to a page to download wallpapers, IM icons and MySpace enhancers, hear jokes and participate in secret experiments to earn points for your team. You can also recruit a blonde or brunette to earn more points for your team. So far, the brunettes are winning (unfortunately) with over 383,000 points compared to the over 282,000 points for the blondes. I personally think the blondes are all out having more fun rather than poking around the site, but I know, I’m biased.

Here’s my favorite TV commercial:



On the serious side though, it’s a great branding concept that is appealing and humorous to all blondes and brunettes. But will it help sell products? I guess it depends on who wins this showdown in the end.

]]> http://taylorcuster.com/2007/03/26/blondes-vs-brunettes/feed/ 4 My First Time http://taylorcuster.com/2007/03/17/hello-world/ http://taylorcuster.com/2007/03/17/hello-world/#comments Wed, 31 Dec 1969 18:00:00 +0000 Taylor The blogosphere is nothing new to me, I read several blogs a day for valuable information, however I must admit, this is my first blog. I hope to learn some valuable information in this process as well as share some of my ideas and do what I love, writing. I’m not sure yet what direction I will take, be it personal, professional or a melting pot of both, but I promise to have some valuable information and new weekly posts. Stay tuned, I think its going to be a good ride.

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